Great example of ways to move people to action rather than traditional "push selling" or just throwing content at them. Written by one of the top gurus of communication on the Web.
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Social Selling
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Social Media provides a vehicle for leveraging sales, marketing, lead generation, lead nurturing, referrals, customer and client engagement. Very few companies are effectively leveraging these tools. Most are still operating in time-wrap bubble that dates back several decades. Learn the key steps of using social media for marketing and sales if you're in sales, marketing, business development, or responsible for closing business.
Curated by
Barry Deutsch
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